Success story:

Nailboo

Building Brand Awareness With Targeted Keywords and Innovative Backlinking

Bringing salon-quality manicures to the comfort of your home, Nailboo is revolutionizing the nail care industry. With Nailboo's at-home nail kits, consumers can choose from a variety of easy-to-apply styles and colors.

22X

Increase in Ranking Keywords

40X

Increase in Traffic Value

370%

Increase in Referring Domains

The Challenge

Our goal was to help Nailboo amplify their organic traffic and enhance their brand recognition. As a new player in the industry, they initially ranked for more than 1,000 keywords and secured 120+ referring domains. Our objective was to expand their reach, boost brand awareness, and continue to solidify their market presence.

The Strategy

Our SEO strategy was meticulously crafted, centering around long tail keywords in the beauty realm. Nailboo snagged multiple featured snippets on Google, catapulting their website's visibility and attracting floods of targeted traffic.

GR0 fortified Nailboo’s online domain with an impressive 3X increase in domain rating and optimized their landing pages for maximum impact. Nailboo now reigns supreme in the coveted #1 spot for various core keywords.

We Helped Nailboo rank #1 for a variety of highly-competitive non-branded keywords in their niche:

  1. Long Nail Beds vs Short 
  2. How To Type With Nails (With Featured Snippet!)
  3. Nail Dip Kit
  4. How Long do Tips Last on Nails (With Featured Snippet!)

Long Nail Beds vs Short' Keyword 
Dip Powder Kit' Keyword 
22X

Increase in Ranking Keywords

40X

Increase in Traffic Value

370%

Increase in Referring Domains

‘How To Type with Nails' Keyword & Featured Snippet
‘How Long Do Tips Last On Nails' Keyword & Featured Snippet
‘How To Type with Nails' Keyword & Featured Snippet

Key Takeaways

1
1

Adaptation to the need for long tail keywords led to more featured snippets, building brand awareness.

2
2

Utilizing strong backlinks led to a domain rating increase from 8 to 27. This contributed to a massive 60X increase in unique monthly visitors.

3
3

Strategic keyword research and backlinks led to #1 spots for:

• “Long Nail Beds vs Short”

• “How To Type With Nails”

• “Nail Dip Kit”

• “How Long do Tips Last on Nails” and more

Let's get started

We’re so excited to bring your story to life. What can we do for you?

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