How GR0 Leveraged SEO to Help ASYSTEM with Quick Success and Long-Term Gains
255%
Increase in Organic Revenue
4X
Increase in Ranking Keywords
4.5X
Increase in Traffic Value
The Challenge
ASYSTEM was interested in boosting their organic performance and building authority in the largely competitive supplements industry. Because of the extra red-tape of their field, we focused on improving their expertise, authoritativeness, and trustworthiness (E-E-A-T) to increase their domain authority and rankings.
In an immensely competitive modern market, ASYSTEM needed a dedicated and innovative approach.
The Strategy
ASYSTEM found success through a content strategy adding information relevant to their products. Using GR0’s guest blogging services, the content strategy was supported through the use of the same topics and keywords.
GR0 improved their E-E-A-T score through medically-reviewed content. GR0 created pages for medical reviewers to highlight their credentials, background, and achievements to give ASYSTEM’s content more credibility and authority.
GR0 revamped the ASYSTEM Google My Business profile to demonstrate trustworthiness to potential customers.
Key Takeaways
In the supplements sector, tailored keyword targeting across content and guest blogging can drastically improve campaign efficiency. We more than tripled the number of unique monthly visitors for ASYSTEM thanks to targeted content.
Medically-reviewed content can increase the trustworthiness of supplement companies, setting them apart from their competition.
Utilizing backlinks can lead to an increase in revenue and clicks. ASYSTEM’s referring domains nearly doubled.