How GR0 Helped Instaflex Advance Climb From Position #37 to the Top 2 for Its Branded Keyword

SEO
LINK BUILDING

+ 35

Position Rankings Overall

Top 2

Position For Over 6 Months

The Challenge

When GR0 began working with Instaflex in April 2024, search results for “Instaflex Advance” were dominated by major retailers and publishers, including Amazon, Walgreens, GNC, Walmart, and numerous health content sites. As a result, the brand was ranking #37 for its own product name.

Over the course of our partnership, GR0 prioritized strengthening Instaflex’s organic visibility so that when customers searched for the product, they could purchase directly from the brand’s own website.

Our Services

  • SEO

  • Link Building

The Strategy

GR0 implemented a link building strategy to strengthen Instaflex’s authority for its branded keyword, including:

  • Building high-quality backlinks to increase domain authority and trust signals

  • Strengthening the site’srelevance around“Instaflex Advance” to compete against major retail domains

  • Supporting organic ranking improvements so the brand could capture demand generated from other marketing channels

This approach helped Instaflex compete with larger marketplaces and publishers that previously dominated the search results.

The Results

  • + 35 position rankings overall

  • Top 2 position for over 6 months

With stronger organic rankings, Instaflex is now better positioned to convert customers who discover the brand through Paid Media and other marketing channels.

Key Takeaways

Branded keywords still require SEO investment, especially when competing with major retailers.

Strategic link building can significantly improve search rankings, even against large marketplaces.

Strong branded visibility helps brands capture more conversions directly on their own site.

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