Therese Boccini is a founding member of GR0, where she has worked since 2020 as an expert in all things content and link building. She has worked with countless brands to find the perfect balance of brand voice and SEO value in content, in fields from B2B to food and beverage to homewares. She started as an editor focusing on food and beverage content, and quickly became a managing member of the editorial team, helping to train new team members and fostering their growth at the company. Therese later moved into the link building department to improve the quality of content produced there.

As Team Lead of Content & Link Building, Therese works closely with a team of writers and editors to produce finely tuned content that targets a brand's ideal demographic. She has 5+ years of editing and content management experience, as well as several years of team management experience, which she utilizes each day to ensure clients are receiving the best possible product.