Real Estate Brands
Buying a home is one of the most pivotal moments in a person’s life, and as the housing market continues to boom, we need more businesses like yours to make it easier and more accessible for people to close on the home of their dreams.
At GR0, we know how important it is to live in a house that feels like a home, and that’s why we’re committed to expanding real estate businesses just like yours. But much like the mortgage market, it’s a competitive field that’s ever-changing.
Our Four-Pillar Approach for
Real Estate Brands
The keystone of any successful SEO campaign is the technical work. In this vital first stage, we begin with in-depth audits to find ways to sync up your real estate site with Google best practices. We make recommendations to promote a smooth user experience, easy Google indexing, and intuitive site structure. With changes in these areas, nothing on the back-end of your site prevents your real estate company from collecting as much organic traffic as possible. This way, all the content and optimizations we create during the campaign are easy for Google users to find.
02. On Page Optimization
Next, we look at the existing content on your real estate website, looking for ways to optimize and improve it. Our on page SEO work ensures that organic traffic comes to your site through tweaks to your existing copy and metadata. We fine-tune your content’s meta descriptions, titles, article headers, and URLs, as well as site-specific structured data, to make your website as SEO-friendly as possible.
03. Content Writing
The only thing missing now from your optimized website is blog content to target remaining keywords. To that end, we’ll match you with a long form content writer who is highly knowledgeable about mortgages, title insurance, refinancing, and all things real estate. Our SEO content writers are in-house experts in real estate content, so you know you’re getting top quality copy. With their help, the next time someone Googles “How to Save Money on Refinancing” your long form blog will be the first thing they see.
04. Performance PR
Even the most attractive home might go unsold without proper exposure. At GR0, our vast network of real estate industry connections poses a unique opportunity for positive PR for your brand. Featuring links to your homepage on popular, trusted sites is one way we can help improve your domain authority and increase how much Google trusts your site. We’ll also take advantage of our close relationships with influencers and agencies in Los Angeles to create direct exposure between your brand and real individuals interested in real estate, who trust their favorite sources to show them great services and products.
Client Success Stories
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